Search Engine Optimization – SEO
Only hire an SEO company with proven results!
At Memorial Home Marketing, we focus on a strategy that provides consistent, long term growth for your business. We also focus on ranking for keywords that don’t just drive traffic, but drive interested customers to your website.
We provide the tools and reporting to ensure you dominate your local market. We’ll frequently check in to make sure the traffic we’re driving to your website is turning into customers.
SEARCH ENGINE OPTIMIZATION
Commonly known by its acronym, SEO, Search Engine Optimization is all about making sure that those who are looking for you are able to easily find you.
The way some agencies talk about it, you’d think it was rocket science.
(Okay, we admit, there can sometimes be a bit of creative alchemy involved. But there’s really no more specialized knowledge than you’d find in any other complex endeavor.)
So while other agencies try to make themselves seem indispensable by dazzling you with how technically complex SEO can be, we’d prefer to dazzle you with a steady stream of customers and qualified leads.
Best of all, we aim for a sensible approach. We’re not going to waste your marketing budget trying to get you to the #1 spot for every possible search term.
Instead, we’ll put together a plan with you to target the most cost-effective keywords.
Give us a call and see how our approach is different.
What is SEO?
SEO is an acronym for “search engine optimization”.
It is the process of getting free traffic from the search engines. When someone searches for terms related to your industry, good SEO will ensure that you come up in their search results. The higher you appear, the more likely it is that they will click and be directed to your website.
Our SEO team starts with research. We strive to understand your business and who you’re trying to attract. Then we research words and phrases they use to find businesses like yours. We may come up with hundreds, or even thousands, of such keywords.
The next step is to determine which of those make the most sense to target based on factors such as cost, buying intent, relative competition, search volume, and more.
All content that we create for your website will be optimized for specific keywords. Over time, we’ll build you a rich library of content optimized around a wide variety of high-value keywords.
Ready to chat about how our SEO company can grow your business?
Our SEO Services
Keyword Research & Strategy
After reviewing the keywords your website is currently ranking for, we’ll take your goals and conduct research to build a list that makes the most sense for your website and the competitive landscape.
More goes into ranking than just matching keywords with what people are searching for. Google considers as many as 200 different variables when deciding what results to display. Some of these include page loading speed, backlinks, geography, consistency of metadata, and more. Fixing these errors is another step to improving your search rankings.
Search engines love a website that adds new content on a regular basis. We have a team of expert writers who produce SEO-friendly content for your website. Whether it’s creating authoritative blog posts, share-worthy social media posts, or optimizing pre-existing pages with more content.
Backlinks are another component of search results, but not just any link! The search engines care that the links are coming from websites that are relevant to your industry, reputable, and trustworthy. We know how to get you the best backlinks possible.
What you can expect from us:
As a full-service digital marketing company, we offer a wide range of professional SEO services to get you better search results. We use only trustworthy, future-proof, white-hat SEO techniques, such as:
- Custom SEO Strategy – we will customize our services to fit your needs. We’ll use the tactics that will make the most impact for your unique business.
- Thorough keyword and market research.
- In-depth evaluation of the competition.
- Organic SEO tactics for long-term results coupled with paid ads for quick boosts.
- Comprehensive onsite SEO – title tags, meta descriptions, alt tags, original quality web content creation, internal linking, etc.
- Quality copywriting to keep your site content fresh and encourage return traffic.
- Careful link building – by hand, on diverse domains with high domain authority.
- Syndication of articles on social media, curated sites, and news outlets.
- Google Analytics and other data tracking software to learn from trends, traffic and more.
- Detailed reporting so you can see exactly what results our efforts are producing for you.
Agile SEO methodology
By using a proven, efficient and effective methodology, we are able to create high quality, measurable results. Agile SEO is built around the following steps: